COVID 19 Video Blogs at Reduced Rate

Covid Expansion Extends Imagekraft’s Video Blog Offer

(Alton, Illinois)—– Madison County has seen a rise in COVID-19 cases in recent days, and may have Riverbend area consumers wondering about future changes in the business environment. In response to these recent developments, The Imagekraft Agency recently announced that it would expand its Covid-19 video blog at a $250 rate for small local business.

“At this time when there is fear and confusion, a familiar friend of the community can provide a story of how COVID-19 has affected them, safety precautions they are taking and uplifting words” said James Scheffel, owner of The Imagekraft Agency.

This video blog is up to three minutes of unscripted professionally produced and edited video in which the business owner or business representative appeals to customers or potential customers directly through its existing social media channel or channels.

“These updates contain vital information directly from the source, which also enhances brand trust. Because they are professionally produced and edited, it adds to a company’s credibility,” said Scheffel.

Imagekraft, located on the 4th floor of the Riverbender building, had been encouraging more small business video announcements on Facebook as early as March.

“Although Facebook has algorithms that inhibit organic audience size, it (Facebook) had loosened up a bit for better coverage of these business blogs through a Covid-19 button. These videos became better received organically,” said Scheffel.

Organic ranking in digital refers to an post or a video that does not require dollars to be seen by an audience. Imagekraft Agency does however provide creative services and assists in advertising placement on Facebook, and other social media channels.

Imagekraft Agency is a marketing agency that began focusing heavily in video production and photography for web sites and social media in late 2018. Imagekraft additionally provides social media management, web site development, graphic services and publicity.

James Scheffel has been in professional creative services, marketing communication and radio broadcasting for a combined twenty-five years. He holds a Master of Communication in Digital Media from Lindenwood University, and a graduate of Lewis and Clark Community College. Scheffel also is the host of Curley’s Comedy Closet on WBGZ 107.1 FM and 1570 AM.

Find out more about these video blogs by visiting imagekraftagency.com or calling 618.979.8413. You can also visit https://business.facebook.com/imagekraftagency

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September 26, 2019

Content: Real Estate Photography

Real Estate sites need photos!

Imagekraft Agency recognizes that realtors need to spend more time selling homes, rather than taking pretty pictures.

In order to be competitive in a home buying market, realtors can be overwhelmed by multiple sites and apps featuring the home they are selling. People are visual and like to imagine themselves in the home that is being sold. We have determined that the more photos a home has, the higher likelihood a buyer will respond.

We are introducing our digital real estate photography services at an introductory rate of $100 per home up to 50 photographs. If you are presently using another service, please give Imagekraft Agency an opportunity to earn your business at a competitive rate. Imagekraft will also do photo correction, tagging photographs and uploading for a nominal fee.

July 23, 2019August 7, 2024

Video and Social

If you are a business still stuck in the digital strategies of 2010, it’s time to take notice!

The trend continues that audiences are using the Internet to absorb news and entertainment, and that is nothing new. In response to this trend, most small businesses seem to have a marketing strategy that ignores traditional media for advertising in favor of publicity and social media postings. It seems like it would make sense, however algorithms often stand in the way of achieving a larger audience, and only a few people may see posts.

If you haven’t noticed, social media has steered the direction of both live and pre-recorded video for content. Whether through social media or fresh web site content, video is the direction to go to be found.

Imagekraft Agency in conjunction with Edward Ashton Productions, wishes to help your business navigate video’s new golden age presenting a number of video strategies that will drive more traffic between your web site and social media sites.

Your videos will depend upon your products, services and the creative that drives the content. We are able to do simple videos from a business personality stand-up to a branded content video. Videos can be a few seconds to a full program.

Find out more by seeing our video page.

Please contact us for more information and a free thirty-minute consultation.