Imagekraft Agency can help navigate you through an initial meeting and furthermore, develop a marketing plan. This plan will help guide you for many years to come. The following are basic questions to the foundation of a marketing plan.
Who are your five closest competitors?
Who is your target market?
Do you know their ages?
Do you know where they live?
Do you know what they do in their leisure time?
Do you know their brand preferences?
What is your positioning statement?
What is your creative strategy?
What are your marketing goals?
In other words, how much volume to you wish to sell in products or services?
What are your communication goals?
For example, which methods do you wish to reach your target market? Traditional media, new media, sales presentations, sponsorships, event public relations? How often?
What is your marketing budget?
How do you differentiate your brand against a competitor’s brand?
By communicating these answers by email or in person, Imagekraft can further help you with your creative project. After reading these questions, if you don’t have answers, we can help you create a plan for understanding how best approach your message.
This marketing plan will help you identify brand positioning, target markets and provide media recommendations and more.
Click on below logo to return to home page.
