Covid Expansion Extends Imagekraft’s Video Blog Offer
(Alton, Illinois)—– Madison County has seen a rise in COVID-19 cases in recent days, and may have Riverbend area consumers wondering about future changes in the business environment. In response to these recent developments, The Imagekraft Agency recently announced that it would expand its Covid-19 video blog at a $250 rate for small local business.
“At this time when there is fear and confusion, a familiar friend of the community can provide a story of how COVID-19 has affected them, safety precautions they are taking and uplifting words” said James Scheffel, owner of The Imagekraft Agency.
This video blog is up to three minutes of unscripted professionally produced and edited video in which the business owner or business representative appeals to customers or potential customers directly through its existing social media channel or channels.
“These updates contain vital information directly from the source, which also enhances brand trust. Because they are professionally produced and edited, it adds to a company’s credibility,” said Scheffel.
Imagekraft, located on the 4th floor of the Riverbender building, had been encouraging more small business video announcements on Facebook as early as March.
“Although Facebook has algorithms that inhibit organic audience size, it (Facebook) had loosened up a bit for better coverage of these business blogs through a Covid-19 button. These videos became better received organically,” said Scheffel.
Organic ranking in digital refers to an post or a video that does not require dollars to be seen by an audience. Imagekraft Agency does however provide creative services and assists in advertising placement on Facebook, and other social media channels.
Imagekraft Agency is a marketing agency that began focusing heavily in video production and photography for web sites and social media in late 2018. Imagekraft additionally provides social media management, web site development, graphic services and publicity.
James Scheffel has been in professional creative services, marketing communication and radio broadcasting for a combined twenty-five years. He holds a Master of Communication in Digital Media from Lindenwood University, and a graduate of Lewis and Clark Community College. Scheffel also is the host of Curley’s Comedy Closet on WBGZ 107.1 FM and 1570 AM.
Find out more about these video blogs by visiting imagekraftagency.com or calling 618.979.8413. You can also visit https://business.facebook.com/imagekraftagency
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